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Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service, or idea.\n\nlipLiner is probably the most interesting item with regards to comic book characters, explicitly its female characters. In the event that one glances at a normal female character, the shade of their lips is quite often one that could be accomplished by ladies in reality just with lipLiner. Then again, the advanced female character once in a while applies any Eye-Liner or if nothing else isn't believed to be.\n\nI'm attempting to utilize the superhuman - Marie D'Ancanto\/Rogue for my promoting effort. Before she was Marie D'Ancanto\/Rogue Anna Paquin, Rogue is a piece of a subspecies of people called freaks, who are brought into the world with superhuman capacities. Rebel has the automatic capacity to ingest and here and there additionally evacuate the recollections, physical quality, and superpowers of anybody she contacts. In this way, Rogue believes her forces to be a revile. Because of her skin creating automatic high-voltage shocks, for the vast majority of her life, she constrained her physical contact with others, remembering her for off adoration intrigue and inevitable spouse, Gambit. Be that as it may, after numerous years, Rogue at long last dealt with her freak capacity. <\/p>
\nRogue applies Maybelline New York Color Sensational Shaping Lip Liner which creates a fully defined lip look that helps lipstick stay put for your most impactful lip. Easily define your lip shape with this creamy liner. Coordinate your lip look with matching Color Sensational Lip Colors or create bold definition by lining your lips in a darker shade. The lip options are endless! Easily define your lip shape with this creamy liner. Coordinate your lip look with matching Color Sensational Lip Colors or create bold definition by lining your lips in a darker shade. The lip options are endless! <\/p>
\nThe features are:-\nIt Creates a smooth and defined lip makeup look\nIt has Color coordinating smudge and smear-proof\nIt is a highly pigmented formula, glides on smoothly\nAnd, Allows a clean and well-defined application<\/p>
\n\nAbout the Brand: -A world-renowned cosmetics brand, Maybelline New York is known for its scientifically-advanced makeup formulas, revolutionary textures, and up-to-the-minute, trendsetting beautiful makeup products that are affordable and make you look effortless and stunning. With Maybelline, it's all about empowering women to make a statement and explore new looks each day!\nNow she is ready to race!! She was wearing her confidence, women underestimate their will power and strength.\n\n <\/p>"},{"type":"img","id":"img-uid-1593367624189","data":"5ef8df49a5e06"}]
COVID19 Pandemic since the starting of the year 2020 has toppled the lives of people. The lives of the middle class and lower class have taken a big hit. Poverty is caused mainly due to the rising control of the private sector over government-owned businesses, and also due to uncontrolled birth rate. <\/p>
In 2020 and due to the pandemic, the government is selling its holdings such as Air India ( listed in the stock market). The quarantine measures and loss of economic activity have reduced the availability of workers. The lower labour income becomes detrimental as people reduce consuming goods and services and that harms the business continuity and the economy takes a fall. The income pressure caused by economic activity's downturn would devastate jobs near or below the poverty line. The growth impacts of the virus used for the unemployment figures above indicate an additional 8.8 million people living in poverty worldwide than originally predicted (i.e. a total decrease of 5.2 million working poor in 2020 compared to a projected decrease of 14 million preCOVID-19). As per 2020 estimate, in the mid-to-high scenarios, there will be between 20.1 million and 35.0 million people in working poverty more than before the pre-COVID. <\/p>
Effects of poverty can be seen in the rising slums in an urban city where landless labourers are forced to live right beside the construction sites. More people in community slum levels are dying due to COVID19 as the government labs are taking time to provide a result and they cannot afford to go for a private lab test. Some take loans but are trapped by the system until and unless the government intervenes and take incentives.<\/p>
During difficult times, International Labour Standards (ISL) provides a solid framework for key policy responses based on the vital role of decent work and ensures a sustainable recovery. These standards which have been adopted by government representatives, workers' organizations and employers' organisations, offer a human-centred approach to growth and development. <\/p>
The government have issued measures that are to be followed by private companies to protect the employees against COVID19 health risks. Henceforth, protective steps are implemented at the workplace but most employees are working from home.<\/p>
Protective measures must be introduced in communities to combat the contamination by COVID19. Large scale funding and support by the public are required to take these steps. Workers on-site must be protected with WHO recommendations and guidelines to minimize the direct effect of COVID19<\/p>
\nSocial media should be used to spread awareness, safety measures and to keep the public updated. Fake news usually causes panic so the social media platforms could come up with scanning factors to keep them away. <\/p>
<\/p>"}]
Robert is the team lead of the advertisement department of Nikson Pharma Ltd. and he and his team are having a tough time finalizing their company's new pain killer ointment, MOOV. After a tiresome and a unproductive day, Robert drove to his home and sat slouched on the couch, fully tired when he notices his 5-year old daughter playing with her superhero toys. That is when it clicks. He jumps up and grabs his notes to write the script of his fantastic idea!\n\n\r\nThis is how the script of the advertisement goes.. Spiderman returns home after saving a bus from falling off a bridge on the outskirts of the New York city and is tired, having a bad backache as he had to swing across the city as fast as he could and pull the bus to a safezone which weighed not less than a ton with all the people in it! After the adventure, he sets off to meet his girlfriend as promised. With a lot of struggle and pain, he reaches to the corridor of Mary's (his girlfriend) house. Mary starts talking about her day and how her internship is giving her good vibes about the future, and then notices Spiderman literally crawl down from the balcony to her room. She immediately rushes towards her bedside drawer and gets MOOV! Mary applies the ointment and soon after, the pain is gone. He gets another inkling of a problem happening somewhere and gets a call from Nick Fury, and he stands up to get going. He flies away, but comes back after a few seconds and says, 'Give me the MOOV' with a wink. \n\n\r\r\nAnd the advertisements concludes by spiderman quoting, \u201cWith great power comes great responsibilities, and MOOV is the saviour when we fail those responsibilities.\u201c\n\n\r\nRobert tells his colleagues the idea and all the team members loved the idea and their commercial was a big hit after the advertisement launched as their sales were five times more than what they expected. \r\n<\/p>","type":"txt","id":1593401389311}]
The state of being extremely poor is said to be the definition of poverty. And in India a place where you have slums and the homeless in every other street. We don't have to define poverty. It is something that we encounter on an everyday basis. Be it our household help or random people on the street or in public transport, poverty is everywhere. <\/p>
Ever tried analyzing the causes?<\/p>
In India, the main issue here is our fast-growing population. Now if you are thinking as to how poverty is related to population or vice versa. <\/p>
Here is an explanation. <\/p>
A mediocre person's earnings could suffice his\/her personal needs but in the long run, these funds would not be able to fulfil the needs of a growing family. <\/p>
In 2020 has the scenario changed?<\/p>
Yes, with a national lockdown that successfully managed to flatten the curve of our economy, the poverty issue just got enhanced to a whole new level. People have been confined to their homes and a lot of people have lost their jobs. Poverty has knocked at our doors. The prices of goods and services do not seem to decrease any time soon but one thing is for sure, Poverty is real trouble. <\/p>
Effects of Poverty:<\/p>
Sometimes basic needs like food, clothing and shelter become unmanageable with poverty. Health care is essential to all but a poverty-stricken country like India can barely afford to fulfil the needs of its citizens. Regulation of prices is just a dream that is far far away from achieving in our country. We are just making our lives miserable each day. Job creation seems next to impossible in the current circumstances. Migrant labourers plight during lockdown is something that we will never be able to make up for, at least in 2020.<\/p>
So what are the feasible solutions:<\/p>
Helping people build their skill sets. Increasing the number of startups and cottage industries that we have. Promoting education in fields other than the usual ones. <\/p>
And most importantly, giving people the hope and strength to move ahead in life and not be stuck at the crossroads of poverty.<\/p>"}]
What explains so much enthusiasm for boycotting or banning Chinese goods?<\/b><\/p>
Most Indians would not want a full-fledged war with China. However, they would prefer to deny Chinese goods access to India\u2019s $2 billion market. They think that banning is a low cost option to send a strong message to China to mend its ways especially with respect to Pakistan.That would also help Indian manufacturers suffering from demand slowdown and ever rising onslaught of cheap Chinese imports<\/p>"},{"type":"img","id":"img-uid-1593350490788","data":"5ef89e79198b9"},{"type":"txt","id":"rich_1593350490774","data":"
Why it won\u2019t work?<\/b><\/p>
There\u2019s no denying that China regularly engages in unfair trade practices such as dumping, use of subsidies or export restrictions on industrial inputs to out-price competitors as can be seen from the large number of WTO cases filed against China. It\u2019s also more or less settled that it\u2019s encouraging Pakistan to act against India.<\/p>"},{"type":"txt","id":"rich_1593350490775","data":"
Despite that, imposing a ban or boycotting Chinese goods is a bad idea and it would hurt India more than China because of the size, nature and product mix of its trade with China.India\u2019s major exports are cotton, copper, iron ore, mineral fuels and organic chemicals which together account for more than 60% of its total exports to China. India\u2019s major imports from China, on the other hand are electronics, electrical machinery and equipment especially those used by power sector, solar cells and intermediates such as active pharmaceuticals ingredients (APIs) and flat rolled products of aluminium and steel<\/b>.<\/i> <\/p>"},{"type":"txt","id":"rich_1593350490777","data":"
Thus, most of what India exports to China are commodities. Whether we Indians like it or not but importing what we supply to China from alternative sources would be quite easy. However, no other country (or domestic manufacturers) can match China either in terms of price, scale or payment terms in supplying what we buy from China.<\/p>"},{"type":"txt","id":"rich_1593350490778","data":"
Banning import of Chinese goods should not be considered as equivalent to banning Chinese toys. Moreover, many SMEs rely directly on China for import of their key inputs at competitive prices or indirectly through what\u2019s called \u2018import parity pricing\u2019 that discourages domestic suppliers from charging higher prices<\/p>"},{"type":"txt","id":"rich_1593350490779","data":"
Many Indian companies selling mobile phones and accessories, mega power producers, and small and big retailers, employing thousands of workers are dependent on competitively priced imports from China. Import of cheaper Chinese goods especially mobile phones and other electronic devices<\/i><\/b> have made them affordable to masses. Besides, we need cheaper electronic products for pushing e-commerce, mobile banking or quality education to remote locations in north east for instance. Domestic electronics manufacturers can\u2019t match Chinese ones either in scale or price. <\/p>"},{"type":"txt","id":"rich_1593350490776","data":"
Even though India\u2019s import from China appears large enough i.e. $61 billion, it\u2019s not a big number from Chinese perspective: $61 billion = 2.6% of Chinese total exports ($2282 billion) in 2015. Obviously, India is a small buyer for China. Even in electronics, India doesn\u2019t account for more than 3.3% ($20 out of $600 billion) of Chinese global exports.Moreover, banning Chinese goods may conflict with India\u2019s WTO<\/b><\/u> commitments, and tarnish India\u2019s impeccable reputation as a country that always plays by global rules on trade.<\/p>"},{"type":"txt","id":"rich_1593350490780","data":"
This is not to argue that India shouldn\u2019t do anything to safeguard its indigenous businesses from closing down or continue to let China encourage Pakistan. This also doesn\u2019t mean that nothing can be done. However, effectively dealing with China mostly involves fixing our own house on priority that has escaped any serious discussion on the subject. <\/p>"},{"type":"img","id":"img-uid-1593350490789","data":"5ef89e890f30f"},{"type":"txt","id":"rich_1593350490781","data":"
There are no quick fixes, for sure but here\u2019s what can be done:<\/i><\/u><\/b><\/p>
To make its manufacturing sector withstand tough Chinese competition either in domestic or third country export markets, India needs to first fix its crumbling basic infrastructure and business unfriendly regulatory regime that raise the cost of doing business in the country. China with its huge financial reserves can play a constructive role in fixing India\u2019s infrastructure but that calls for a policy of engagement rather than confrontation. Moreover, increasing Chinese investments in India will create Chinese stake in India\u2019s well-being, and that in turn may discourage it from encouraging Pakistani adventures against India. Here, India can learn from Japan and the US about how they engage with China despite differences over so many things.India must fix its regulatory regime that\u2019s adversely affecting its manufacturing competitiveness.<\/u><\/b><\/p>"},{"type":"txt","id":"rich_1593350490782","data":"
One such low hanging regulatory fix could be addressing the problem of inverted duties that discourage value addition domestically in chemical, electronics (the main contributor to India\u2019s rising trade deficit with China) and textile sectors and encourage import of high value finished products. There can\u2019t be any justification for keeping import duties high on raw materials and parts and components when finished products can come at lower or zero duties. <\/p>"},{"type":"txt","id":"rich_1593350490783","data":"
One such low hanging regulatory fix could be addressing the problem of inverted duties that discourage value addition domestically in chemical, electronics (the main contributor to India\u2019s rising trade deficit with China) and textile sectors and encourage import of high value finished products. There can\u2019t be any justification for keeping import duties high on raw materials and parts and components when finished products can come at lower or zero duties. <\/p>"},{"type":"txt","id":"rich_1593350490784","data":"
India also needs to look at China as a largely untapped consumer market worth US$ 10.5 trillion. India can and must use RCEP negotiating platform to seek improved market access in textile, agricultural, pharmaceuticals, and services in China<\/p>"},{"type":"txt","id":"rich_1593350490785","data":"
With rising sentiments against outsourcing, India needs to look at China, the world\u2019s second largest economy for pushing its IT services. Given the ever rising number of Chinese tourists who spent $215 billion in 2015 on outbound travel and its common Budhist heritage India must devise plans to woo more and more of them to visit India. That would help reduce its trade deficit with China. <\/p>"},{"type":"txt","id":"rich_1593350490786","data":"
Pursuing a policy of engagement with China doesn\u2019t stop India from using WTO to deal with China's unfair trade practices that hurt its commercial interests. India\u2019s applied import duties are far lower than its bound duties in most cases. Thus, instead of boycotting or banning that may not work, India may consider raising import duties on Chinese goods to give China a strong message in a WTO compatible manner.<\/p>"},{"type":"txt","id":"rich_1593350490787","data":"
This shrill calls for a boycott have grown louder in recent days, with social media outlets stepping up the outcry, according to media reports. Lets hope 2021 starts with all INDIA.<\/p>"}]
Poverty is said to exist when people lack the means to satisfy their basic needs. Identification of poor people first requires a determination of what constitutes basic needs. These may be defined narrowly as \u201cthose necessary for survival\u201d. Poverty has been associated, for example, with poor health, not being able to participate in recreational activities, low levels of education or skills, an inability or an unwillingness to work. But what actually causes poverty?<\/p>"},{"type":"txt","id":"rich_1593069639959","data":"
What causes poverty especially in India? <\/b><\/p>
There is no one cause of poverty, and the results of it are different in every case. Poverty varies considerably depending on the situation. Feeling poor in Canada is different from living in poverty in India or Africa. The differences between rich and poor within the borders of a country can also be great. Though we cannot completely state one reason for poverty for all places together, still Unemployment stands as the strongest reason for poverty. <\/p>
Some special reasons of poverty in India: <\/p>
1)\tCorruption and Black Money are undoubtfully the major obstacle for the growth of the economy. Black money leads to reduced tax revenue for the country which worsens the strength of economy. Though government releases huge packages like the 20 lakh crore rupees package in 2020, Jan Dan yojana etc. the benefits never reach the needy due to corruption. <\/p>
2)\tPopulation has been rising in India at a rapid speed. The rate of job creation doesn\u2019t meet this rising rate of population thus causing unemployment, increased cost of living therefore poverty. <\/p>
3)\tIn India there is educated unemployment and disguised unemployment. Poverty is just the reflection of unemployment. <\/p>
4)\tShortage of capital stands as an obstacle for those setting up industries, transport and other projects. Thus, jobs aren\u2019t created. <\/p>
5)\tSteep rise in prices leaves the poor vulnerable to death out of hunger. <\/p>
6)\tOnly 3% of total working population is engaged in industries. So industrial backwardness is major cause of poverty. <\/p>
7)\tLow rate of inclusive economic growth has also been a major cause of poverty in India. <\/p>
8)\tThe social structure of our country like caste system, laws of inheritance and succession hamper the growth of Economy. <\/p>
9)\tLack of proper Infrastructure also effects the growth of the economy.\n\n <\/p>"},{"type":"txt","id":"rich_1593069639960","data":"
Poverty and Pandemic! <\/b><\/p>
Especially during the tough times of pandemic, poverty has worsened in many countries including India. We are slipping back by almost a decade. Due to business operations being stopped in lockdown for nearly 45 days, companies aren\u2019t able to payout their employees and caused massive unemployment. Even after the lockdown, people didn\u2019t restore their spending capabilities due to limited salaries. This also affected the business sector in India which lead to forceful shut down of small businesses in the country. In order to earn higher profits to make ends meets, the prices of many daily essentials have been increased illegally which leaves the poor to starvation. \n\n <\/p>"},{"type":"txt","id":"rich_1593069639961","data":"
Effects of Poverty: <\/b><\/p>
Effects of poverty is like the spread of corona virus. It affects everyone in contact i.e. an individual, his family and possibly the next generations too. Some things which are affected due to poverty:\n <\/p>
1)\tThe biggest effect of poverty is poor health. Those who suffer from poverty do not have access to enough food, adequate clothing, medical facilities, and clean surroundings. The lack of all these basic facilities leads to poor health. Such individuals and their families suffer from malnutrition. Further, when these people get ill, they do not have enough money to visit a doctor and buy medicines. Many such poor people die on a daily basis due to prolonged illness etc. <\/p>
2)\tPoverty leads to violence and increased crime rates. Occurrence of violence and crime have been found to be prevalent in slums and rural areas. Due to unemployment and marginalization, the poor people often indulge in wrong practices such as prostitution, theft and criminal activities such as chain snatching etc. <\/p>
3)\tPoor people are usually homeless. They sleep on the road sides at night. These makes the entire scenario very unsafe for women and children. It also effects the cleanliness the roads should maintain. <\/p>
4)\tPoverty forces poor people to send their children to work instead of sending them to schools. This is because the families fail to bear the burden of their child\/ children\u2019s education. On an average among the poor families in India, children start earning at an age of 5 years. <\/p>
5)\tYoungsters from poor families are usually targeted and involved in terrorist activities. These people are offered huge amount of money in lieu of which they are assigned with a destructive task of terrorism. <\/p>
6)\tIt also depicts the weakness of an economy of a country. This indirectly also drives away top-notch investors from investing in a country.\n<\/p>"},{"type":"txt","id":"rich_1593069639962","data":"
Can we ever end poverty?<\/b> <\/p>
Yes, we surely can end poverty if we could eliminate corruption from a country. (sounds impossible ?). The only thing we, the citizens of India, need to do is pay taxes properly without hiding our incomes and also make sure to raise a voice to ask the government about where and how the money we paid is being used for the upliftment of the economy. This way we could eliminate corruption and let government take measures to provide basic facilities to the people below the poverty line. Youngsters should always look forward to be a job maker not a job seeker. Encouraging people who have volunteered to provide facilities such as pure water, foods filled with nutrients, living places to poor people and who\u2019re conducting charity services to develop the lives of them, by offering special rewards and admiring them in various ways would be a good way to increase the number of voluntary workers.\n <\/p>"}]
Black Lives Matter (BLM) is an organized movement that is specifically against police brutality and systemic racism against African-American people in the United States of America. It was first formulated on July 13, 2013, by Alicia Garza, Patrisse Cullors and Opal Tometi following the acquittal of Trayvon Martin\u2019s murderer, George Zimmerman, in Florida. <\/p>
\n\u201cOur lives begin to end the day we become silent about things that matter\u201d \u2013 Martin Luther King <\/p>
\nAll Lives Matter (#AllLivesMatter) is a slogan that is created with good intention but it takes away from the oppression of the Blacks. It has since come to face criticism of the Black Lives Matter movement. \nIt should be noted that today, not \u2018\u2019ALL LIVES\u201d face discrimination on the basis of skin colour. Professor David Theo Goldberg, a South African professor working in the United States, known for his work in critical race theory, the digital humanities, and the state of the university, says, \"All Lives Matter\" reflects a view of \"racial dismissal, ignoring, and denial\". On Real Time with Bill Maher, Bill Maher expressed support for use of the \"Black Lives Matter\" phrase, stating that \"'All Lives Matter' implies that all lives are equally at risk, and they're not\". One who respects and follows the \u201cAll Lives Matter\u2019\u2019 movement, they are not acknowledging the discrimination facing by the black community over the years. <\/p>
\u201cWhen people say \u201cBLACK LIVES MATTER\u201d that doesn\u2019t mean blue lives don\u2019t matter\u201d \u2013 Barack Obama<\/p>
Black Lives Matter campaign and the protests are all about bringing equality. Blacks have been facing discrimination since ages only because they have a different shade of skin colour. Last month, the murder of a black man named George Floyd in Minnesota, US, has again caused rage in people\u2019s mind filling world conversation with white privilege, racism, police brutality. Peaceful protests had broken out in several countries where people showed their support for the Black Lives Matter movement. <\/p>
Surely, all lives matter, and \u201call lives ALREADY matter\u201d but today and since decades brutality and racism against Black Lives are endangering the black community. <\/p>
So, in what way is ALL LIVES MATTER a wrong campaign? <\/p>
It acts to suppress the voice of Black people who are asking for their fair share of respect and status quo. It wants to mute the voice and cry of the Black community and their sufferings, which is viewed as insensitive, inappropriate and disrespectable to humanity when they are crying in pain. <\/p>
Who has given us, humans, the authority to judge and torture another human merely because of a different shade of skin colour?<\/p>"}]
Before we get into the heated debate on existence of Climate Change and global warming, Let's get to know what exactly Climate Changes means.<\/p>"},{"type":"txt","id":"rich_1592981848768","data":"
What is Climate Change? <\/b><\/p>
Climate change describes a change in the average conditions \u2014 such as temperature and rainfall \u2014 in a region over a long period of time. For example, 20,000 years ago, much of the United States was covered in glaciers. In the United States today, we have a warmer climate and fewer glaciers. Climate change encompasses not only rising average temperatures but also extreme weather events, shifting wildlife populations and habitats, rising seas, and a range of other impacts. <\/p>
\nClimate Change is clearly a man-made crisis. But many disagree even with its existence and think of it as part of planets natural climate cycle. They block out the science because they believe otherwise, they might have to change their lifestyles.\n <\/p>"},{"type":"txt","id":"rich_1592981848769","data":"
Why do some people think climate change is a hoax? <\/b><\/p>
1) Well The point is what\u2019s causing climate change that hasn\u2019t been answered scientifically until today. <\/p>
2) Scientist have no idea how the climate works so every \u2018answer\u2019 they give can only be theory and\/or conjecture. The least scientists could say is CO2 emissions cause climate change, which doesn\u2019t satisfy the queries of people and make them think that climate change as a hoax. <\/p>
3) Climate change has been going on since the planet was formed. I believe they even found traces of a forest in Antarctica. As for humans, we contribute to it with extra CO2 from our industries and speeding it up, but even if we quit that, we won\u2019t stop it. <\/p>
4) Few think if we decide to stop climate change through any forces, would be a big mess with the natural order and we will have to suffer. <\/p>
5) Many think climate change is real but not man-made. They think it has been inflated by the politicians in order to charge more taxes on everything! <\/p>
6) Climate change isn\u2019t that bad; life will find a way.\n <\/p>"},{"type":"txt","id":"rich_1592981848770","data":"
What makes people believe in Climate Crisis?<\/b> <\/p>
1)\tThe planet's average surface temperature has risen about 1.62 degrees Fahrenheit (0.9 degrees Celsius) since the late 19th century, a change driven largely by increased carbon dioxide and other human-made emissions into the atmosphere. <\/p>
2)\tThe oceans have absorbed much of this increased heat, with the top 700 meters (about 2,300 feet) of ocean showing warming of more than 0.4 degrees Fahrenheit since 1969. <\/p>
3)\tThe Greenland and Antarctic ice sheets have decreased in mass. Data from NASA's Gravity Recovery and Climate Experiment show Greenland lost an average of 286 billion tons of ice per year between 1993 and 2016, while Antarctica lost about 127 billion tons of ice per year during the same time period. The rate of Antarctica ice mass loss has tripled in the last decade. <\/p>
4)\tGlaciers are retreating almost everywhere around the world \u2014 including in the Alps, Himalayas, Andes, Rockies, Alaska and Africa. <\/p>
5)\tGlobal sea level rose about 8 inches in the last century. The rate in the last two decades, however, is nearly double that of the last century and is accelerating slightly every year <\/p>
6)\tThe number of record high temperature events all around the world has been increasing, while the number of record low temperature events has been decreasing, since 1950.\n<\/p>"},{"type":"txt","id":"rich_1592981848771","data":"
Challenging Future <\/b><\/p>
If Climate Changes continue at current pace, Soon most of the earth\u2019s tropical regions would turn into complete desserts and will experience deadly heat waves. We would witness bigger and stronger hurricanes which would even reboot our modern civilization. Melting glaciers would lead to floods and drowning of massive parts of land. To prevent these situations, people would have to drastically change their modern lifestyles which would be very challenging. People would need to turn off their charge driven lifestyle to a very high extent. <\/p>
In recent years, global warming and climate change have been the subject of controversy. But as the science becomes clearer and consensus grows impossible to ignore, debate is moving away from whether humans are causing warming and toward questions about how best to respond.<\/p>"},{"type":"txt","id":"rich_1592981848772","data":"
Possible Solutions:<\/b> <\/p>
Healing the planet starts in your garage, in your kitchen, and at your dining-room table. <\/p>
A few ways we can make a change right from home: <\/p>
1)\tUse solar power at your home\/office. Power your home with renewable energy. <\/p>
2)\tMake sure you buy energy efficient electrical appliances. In India, always look for the BEE rating on appliances before you purchase them. <\/p>
3)\tUse LEDs instead of traditional bulbs. They are also cheaper and each bulb replaced adds to savings of at least Rs.300. <\/p>
4)\tPull the plugs! Do not keep charged devices plugged in the sockets. <\/p>
5)\tTake a walk or use a cycle. Avoid using vehicles for very short distances. <\/p>
6)\tPlant a tree :) \n<\/p>"},{"type":"txt","id":"rich_1592981848773","data":"
Though solutions to global warming don\u2019t seem effective in the short run, they are surely making a change in the long term. Don\u2019t give up trying to make a change until someone else takes the next big step. Start small and motivate more people to at least make a small change in their routine to contribute to save earth. <\/p>"}]
We all know that cricket is the most famous game in India and they say for many it is a religion instead of just a sport. So why do they say so? Because it\u2019s the most-watched sport in the country as compared to every other game present today. We have people in the country who have undefinable thrill, passion, and excitement which is in-matchable to that of any other sport. Why go outside and see, what do we do? when there is a big match about to happen on a particular day. Aint we leave our every work and make ourselves sit in front of the tv to watch the game. This shows our linking towards that game and how that game is important to us. While we were kids, we all must have played cricket with our siblings or friends on the streets. But why not football, because cricket is a simple sport and also the love people have for it is eternal. Being a simple sport cricket can be played with just one bat and a ball, with the least of two people together and on any congested streets of the country. For the fact we have one of the legends that is Sachin Tendulkar, he is the god of cricket, we all know him, he is the one of the former international player from India, who began with his carrier, when he was 13 years until then he uses to play and developed his skills on the street. Cricket in India is like football in Brazil and Spain. I have witnessed people who can talk on cricket the whole day as if it flows in their blood therefore I guess the slogan \u201cwe bleed blue \u201con ICC cricket world cup 2011 was very trending. It\u2019s not only about that the game is amazing but it\u2019s more of many people who have their ideals from that game. They worship their ideals like not less than a god. Cricket is a sport of sheer hard work and determination.it teaches every one of us that its need not to be lucky to win a game, if you are hardworking and patient. Despite hockey being the national sport never got so famous because unlike cricket it can provide that much money, fame, and respect. We barely have followers for football in the country and if any they lack passion in comparison to cricket lovers. Thus we can say even in 2020 cricket plays sheer dominance against all other games in the country. \n\n\n<\/p>"}]
Around 373 million people are below the poverty line in INDIA.<\/p>
<\/p>
Hi, I am Sachin in this article I'll drive you through what is poverty, reasons and measures to overcome poverty.<\/p>
First of all, I'll take you through the road of what is poverty.<\/p>
Poverty is the inability of the person's financial condition in order to buy things which he wanted.<\/p>
Let's listen to the story of Mohammad Abbas who lost his 3 children of age 2,6 and 8 because of starvation.<\/p>"},{"type":"txt","id":"rich_1593017592560","data":"
Mohammad Abbas, a bespectacled rickshaw puller who talks like a philosopher, says the biggest disadvantages poverty causes is that it \u2018deprives people of opportunities\u2019. \u201cI wanted to study, but could not. I could not send my children to school beyond class 6. So, people like me need some superhuman effort or extraordinary luck to break free from the vicious cycle of poverty,\u201d he says. \u201cMany young poor people come to the capital thinking they can work hard and strive for success, but end up just struggling for survival. And Delhi can be shockingly indifferent to them.\u201d<\/p>
\u201cWhen I first came here 10 years back, I was young and energetic and thought Delhi is a big city and I would be able to make something of myself, but look where I have ended up,\u201d says Prem Chand, a casual labourer at Bara Tooti, one of the city\u2019s oldest labour chowks, in the heart of the city. \u201cAll I own are the clothes I am wearing; I sleep on the footpath, and I have no one to share my pain with.\u201d Prem Chand\u2019s story illustrates that poverty does not just engender a myriad deprivation, but also a stifling solitude. Just talk to the men of Bara Tooti, which is like an open-air museum of shattered dreams and defeated aspirations of the poor.<\/p>
<\/p>"},{"type":"txt","id":"rich_1593017592561","data":"
Like Mohammad Abbas, there are many people who can't raise their voice and can't afford 3 times meals a day and being fortunate enough it's our responsibility not to criticise them and their families.<\/p>
<\/p>"},{"type":"img","id":"img-uid-1593017592563","data":"5ef3924788aa2"},{"type":"txt","id":"rich_1593017592562","data":"
Now if we take a turn right on what are the reasons for poverty in India. <\/p>
There are a couple of reasons that relate to poverty some of the major reason's that contribute to poverty they are:<\/p>
- Population Explosion<\/b>: There is a sharp strictly increase in the graph between the population and the year. Due to which the demand for consumption of goods increases which leads to poverty.<\/p>
- Low Agricultural Productivity: <\/b>Major reason for poverty is low productivity in agriculture.MANIFOLD is the key to low productivity in Agriculture. Chiefly, it is because of bits and pieces of subdivided landholdings, lack of adaptability to new technologies in agriculture and usage of traditional methods for production.<\/p>
- Inefficient Resource Utilisation: <\/b>35% of India's population are below 24 which constitutes more than an asset for the country to become a developed nation. But, due to lack of awareness and quick adaptability to technology we lack efficient utilisation of such resources.<\/p>
- Unemployment: <\/b>The rate of a job giving to the job taking is less than 1% in India its only reason is the rise in population over a span of years. Even though the govt. is encouraging to put forward the scheme of start-up's still, there is no increase in the rate.<\/p>
- Social Factors<\/b>: There are many social factors that are hindering the eradicating of poverty in India. Such factors in this regard are the laws of inheritance, caste systems etc..<\/p>
These are some of the major factors for poverty.<\/p>"},{"type":"txt","id":"rich_1593017592564","data":"
Now, If we take a U-TURN on how to solve these problems we might find many opportunities for solving the problems and take away poverty in India.<\/p>
Schemes proposed by the government:<\/p>
There are more than 12 Schemes proposed by the Indian Government in order to raise people from below poverty line. They are:<\/p>
- Integrated Rural Development Programme (IRDP):<\/b> It was introduced in 1978-79 and universalized from 2nd October, 1980, aimed at providing assistance to the rural poor in the form of subsidy and bank credit for productive employment opportunities through successive plan periods. <\/p>
- Jawahar Rozgar Yojana\/Jawahar Gram Samridhi Yojana:<\/b> The JRY was meant to generate meaningful employment opportunities for the unemployed and underemployed in rural areas through the creation of economic infrastructure and community and social assets.<\/p>
- Rural Housing \u2013 Indira Awaas Yojana:<\/b> The Indira Awaas Yojana (LAY) programme aims at providing free housing to Below Poverty Line (BPL) families in rural areas and main targets would be the households of SC\/STs. <\/p>
- Food for Work Programme:<\/b> It aims at enhancing food security through wage employment. Food grains are supplied to states free of cost, however, the supply of food grains from the Food Corporation of India (FCI) godowns has been slow.<\/p>
- National Old Age Pension Scheme (NOAPS):<\/b> This pension is given by the central government. The job of implementation of this scheme in states and union territories is given to panchayats and municipalities. The states contribution may vary depending on the state. The amount of old age pension is \u20b9200 per month for applicants aged 60\u201379. For applicants aged above 80 years, the amount has been revised to \u20b9500 a month according to the 2011\u20132012 Budget. It is a successful venture. <\/p>
- Annapurna Scheme:<\/b> This scheme was started by the government in 1999\u20132000 to provide food to senior citizens who cannot take care of themselves and are not under the National Old Age Pension Scheme (NOAPS), and who have no one to take care of them in their village. This scheme would provide 10 kg of free food grains a month for the eligible senior citizens. They mostly target groups of \u2018poorest of the poor\u2019 and \u2018indigent senior citizens\u2019. <\/p>
- Sampoorna Gramin Rozgar Yojana (SGRY):<\/b> The main objective of the scheme continues to be the generation of wage employment, creation of durable economic infrastructure in rural areas and provision of food and nutrition security for the poor. <\/p>
- Mahatma Gandhi National Rural Employment Guarantee Act (MGNREGA) 2005<\/b>: The Act provides 100 days assured employment every year to every rural household. One-third of the proposed jobs would be reserved for women. The central government will also establish National Employment Guarantee Funds. Similarly, state governments will establish State Employment Guarantee Funds for implementation of the scheme. Under the programme, if an applicant is not provided employment within 15 days s\/he will be entitled to a daily unemployment allowance. <\/p>
- National Rural Livelihood Mission<\/b>: Aajeevika (2011): It evolves out the need to diversify the needs of the rural poor and provide them jobs with regular income on a monthly basis. Self Help Groups are formed at the village level to help the needy.<\/p>
- National Urban Livelihood Mission<\/b>: The NULM focuses on organizing urban poor in Self Help Groups, creating opportunities for skill development leading to market-based employment and helping them to set up self-employment ventures by ensuring easy access to credit. <\/p>
- Pradhan Mantri Kaushal Vikas Yojana<\/b>: It will focus on the fresh entrant to the labour market, especially the labour market and class X and XII dropouts.\nPradhan Mantri Jan Dhan Yojana: It aimed at direct benefit transfer of subsidy, pension, insurance etc. and attained the target of opening 1.5 crore bank accounts. The scheme particularly targets the unbanked poor.<\/p>
It is more than 10 years since we alleviated these schemes but there is no rapid improvement in the poverty rate. <\/p>
Besides all these when we make our displacement zero we find that we are getting better day by day but at a low pace and now we come across a speed breaker namely COVID19 which will slow down our rate of improvement. Let's Hope for the Best.<\/p>
Thank You,<\/p>
Jai Hind.<\/p>"}]
Streetcause CMRIT,being one of the active divisions of streetcause hyderabad always strives to serve the society what ever the circumstances maybe. After a short break in pandemic situation we were back with a slogan\"PLANT A SAPLING THIS MONSOON,GIVE THIS PLANET A BOON\". We have an event which rejuvenates the earth without violating covid pandemic norms.when I(Akshith muppidi- associate president SC CMRIT) have come up with the idea of green challenge our president likith and former president adarsh were very supportive. Together we have discussed with remaining Executive board and made plan of action for the challenge. On the day one we have posted our pics on insta and started nominating people. Starting with our director to alumni of streetcause we have nominated all the people. Initially people were passive but our new board members akhilesh, Sharath and rajeshwari took up the responsibility of motivating volunteers. Our former president adarsh made all the alumni participate in challenge and finally after the plantation of 100+ Saplings, now it has become a chain reaction in our institution this monsoon. It wouldn't be possible without the support of our team mates shankar prasad, former mentor ratan Vikram, pavan and samuel. <\/p>","type":"txt","id":1593024448649}]
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